In times past, I depended heavily on word of mouth when considering frequenting a new business establishment. This was especially the case for restaurants, clothing retailers, and jewelry retailers. While word of mouth is still a valuable form of communication for me, I am increasingly depending on businesses’ social media sites. This relatively inexpensive form of marketing allows new entities to successfully market their products and services to potential customers quickly and efficiently. For instance, a new restaurant owner can list popular menu selections along with mouth-watering pictures of them on his or her social media page. On this blog, you will learn how to create a social media marketing campaign for your new business.