If you are a local business that is looking to try to connect more with the community, you might be thinking of all of the ways that you can get more business. If people in the community appreciate the time and thought that you put into the community, they will be more likely to shop with you exclusively. One cheap and easy way to connect more with the community is to use custom decals. Here are the steps that you need to follow in order to do so.
1. Get Local Artists to Design a Variety of Designs Advertising Your Business
Talk to local artists in the area, preferably ones that are well-known in your community. Contract with them to create four or five different designs that advertise your business in their own unique styles. This works especially well if their styles are recognizable, especially if they do street art for the city. Have these designs printed on custom decals by an online printing company. Print a decent number of each and make sure that you save the designs in case you need to reorder. You should try to do this in the winter so that the decals are ready to go by the time that the weather starts getting nice.
2. Include the Decals With Orders
Every time a customer purchases a product from you, include a decal with the purchase. Do this for both in-person and online orders. This is a great way for you to spread your stickers around. If the designs look cool and are well-liked by the community, people will start putting them on their laptops, guitar cases, and other surfaces. This will help cement your place in the community and allow you to get more advertising than you would have otherwise been able to afford.
3. Pass Decals Out at Events
As the weather gets nicer, start volunteering to run booths at art fairs and other events that the city puts on. This will help you gain physical visibility in the community, as well as give you a chance to pass out your decals in person. People will associate your decals with you volunteering and be more willing to put them on their personal possessions. This can help you become more popular via free advertising.
For more information, talk to a company that specializes in online custom decals, such as Stickerbeat. They will be able to help you edit the images that the artists produce so that they look great on decals.